Managing Sales Teams: Hiring, Coaching, and Scaling Processes

Building and leading a successful sales team requires more than just being a great salesperson; it demands a structured approach to strategy, talent, and execution. This text-based course guides you through the core principles of sales leadership, from defining your market to building a repeatable sales engine. You will learn how to transition from an individual contributor to an effective manager who can recruit, onboard, and continuously develop high-performing sales professionals. What you'll learn: - Define your target market and build a structured, scalable sales pipeline - Design structured hiring and onboarding programs to get new reps productive quickly - Implement modern coaching frameworks that drive consistent individual and team performance - Analyze key sales metrics and modern CRM pipeline data to make informed management decisions - Adapt your leadership style to manage modern hybrid or remote sales environments The course starts with foundational sales management concepts and target market definition, moving step-by-step through hiring, structured onboarding, ongoing coaching methodologies, and modern sales analytics. This course is designed for new sales managers, aspiring leaders, and business owners looking to build their first sales team, with no prior management experience required. Read through our practical guides and scenario-based exercises to start building your sales leadership toolkit today.